Why You Shouldn’t Care If Your Coach Isn’t A Top Producer

Originally posted to Posterous. I decided to move the comments over as well. It’s a good discusion. A tale of two quarterbacks: Mike was a solid high school quarterback, but considered undersized once he moved on to college. A hit from another player almost killed him and his career as a quarterback quickly came to [...]

Writing REALTOR® Magazine’s Cover Story

Originally published to Posterous.  One of the best parts about my job at NAR is getting to work in the “Publications” department. For most of my career, I have worked with other sales professionals. It’s been great to work with people that have completely different skill sets. The folks at REALTOR@ Magazine approched me to [...]

It’s called, “listening to your customers,” and it’s not a new concept

In the wake of the energy crisis of the late seventies, Ford sought to update it’s iconic Mustang model with a more fuel efficient platform. The new car would be front-wheel-drive (instead of rear) and offer smaller 4 and 6 cylinder engines. When Mustang fans found out the changes, many were not happy. A letter [...]

Letter from a Birmingham Jail

It’s MLK day. You know, that day when you forget that the post office is closed. The unexpected three day weekend you go to the mountains for. That day when you catch up on laundry. The day that celebrates that guy who made that “I have a dream” speech. But do we really understand why [...]

Listing On Social Media

I’v received lots of positive feedback from my presentation to the Multiple Listing Issues and Policies Committee/Multiple Listing Service Forum at the REALTORS® Conference and Expo. Many of the forum attendees requested a copy of the presentation, so I am including it here. I’m sure there are several people who will disagree with my skepticism, [...]

Congratulations to Heather Elias, Nobu Hata, and NAR

The National Association of REALTORS® reaffirmed their commitment to social media today with two new hires. Nobu Hata begins today, serving as the Director of Digital Engagement. I was lucky enough to work with Nobu on several occasions in my time at NAR. He served with me as a fellow subject matter expert for the [...]

Anyone want my old job at NAR?

NAR is now accepting applications for my old position at NAR. Check it out here. Some thoughts for people who apply: You’re welcome to ask me for a recommendation. I might even say yes. But understand that a bunch of other people have asked and are asking. It’s not going to set you apart from the [...]

New look for Snap.TC

Last month, I did a presentation at RETSO about responsive web design and why it was so important. While working at NAR, a key feature of the realtor.org redesign was to make the site responsive. What is responsive web design? To quote StudioPress: When a website is responsive, the layout and/or content responds or adapts based [...]

Show them where you sit before you tell them where you stand

Everyone has an agenda. An ax to grind. A position. A bias. Everyone. Those who pretend they don’t, often have the strongest biases. Those who lie to themselves that they’re unbiased, often have the most devious biases. I’ve noticed a lot of hidden agendas surfacing lately. All agendas eventually do. People try to hide their [...]

If Mariana Wagner drove off a cliff, would you follow her?

My friend Mariana Wagner is one of those people who has backed up her blogging and social media efforts with something few can claim at the same caliber. RESULTS. The Wagner Team is doing great, and a good bit of her business is generated from her online efforts. When real estate agents ask me for examples [...]